While winter isn’t usually associated with margarita season, I’m excited to put a new twist on a classic. Absolut just launched Absolut Lime – the newest, most refreshingly versatile addition to your bar. Since I got to spend last weekend poolside in Las Vegas, when Absolut asked if I’d like to put their newest flavor to the test, I gladly accepted.
Absolut Lime has a full-bodied citrus flavor with a refreshingly light finish that works perfectly in a variety of cocktail recipes, but I’m particularly loving a twist on one of my favorite drinks – the margarita.
The switch is easy. By substituting Absolut Lime for your tequila, mixing in some fresh lime juice and adding agave, you get a lighter, brighter, slightly less in-your-face version of the standard. It was the perfect thing for everyone to sip around the pool (including my in-laws!). With awards season upon us, it’s also the perfect opportunity to kick traditional awards-watching treats like bubbly to the curb. In fact, Absolut is the official partner of the GRAMMY Awards coming up on Feb. 12. Is everyone as excited as I am to get together and watch James Corden host this year’s show? His segment, Carpool Karaoke, makes me forget about the world’s problems and Corden was amazing at hosting the Tonys (hi, awards show geek here). I know he’s going to be super entertaining.
At this year’s GRAMMY Awards, Absolut also wants to refresh what women are asked on the red carpet. While the dresses are certainly important in the world of fashion, there are a lot more pressing things to talk about. This year’s GRAMMY’s Absolut is launching the #RefreshTheTalk campaign. Turning the question from “what are you wearing” to “what causes do you care about” is a brilliant idea. I’m certainly excited to get my girls together to tune in and see what everyone has to say when the script gets flipped. And I’ll be serving a round of Vodkaritas of course! We also might have to try our hand at Camille’s game of Award Show Bingo. It’s seriously genius.
The recipe to make Vodkaritas for your crew is below. Even if you don’t consider yourself a mixologist, you can definitely pull this off.
RECIPE: Absolut Lime Vodkarita
2 parts Absolut Lime
1 part fresh Lime Juice
1/2 part Agave Nectar
Shake all ingredients with ice until cold. Strain into a rocks glass with fresh ice. Salt the rim if you like. Garnish with a lime wedge.
This post is in partnership with Absolut. Enjoy responsibly.