You know us- we’re always on the hunt for new visual eye candy. That can sometime require a little manual labor…ok, by that we just really mean getting off our butts and out of the office, but the effort is always totally worth it. One of our favorite things to do is to just walk a neighborhood to look at new window installations, check out the latest collections and scope out any recent additions. Recently, Team Apartment 34 decided to take a trip Fillmore Street, to not only rejuvenate our minds, but also our senses!
Amidst all of the beautifully decorated shops that line Fillmore, Le Labo, a boutique fragrance store, not only catches your eye with its gorgeous interior, but also lures you in nose first with the delicate blend of delicious smells. We’ve popped in and out of the store before, but this time we went with a mission of finding a signature Apartment 34 fragrance – that everyone on the team would love!
Immediately walking into Le Labo, you’re met with sensory overload {in the best way possible!}. First the interiors- delicate bottles of tiny fragrances line the tin tile-covered walls {making up for a perfect #shelfie shot!} and the natural light by the window floods into the rustic chic but homey decor. Mixed materials, industrial lighting, a cardboard coffee table and the awesome campaign-esqe sofa are just the right mix of industrial charm and contemporary craftsmanship!
Our main goal for the day was to pick out a signature Apartment 34 scent. We learned all about the intricate process behind Le Labo’s art of mixing fragrances- from the necessity of “human touch” behind the products {they pick each rose and hand pour each candle!}, down to the naturally compounded perfumes and individualized labeling that each customer receives. The label was the easy part- we’re packaging obsessed. But choosing a fragrance for one person is hard enough- so imagine the struggle we faced with an entire team- six different noses, trying to decide on a single favorite!
Here’s what the tally came down to:
-We loved the Rose 31 {btw, the number indicates how many “ingredients” are in each fragrance}, a feminine-meets masculine scent named for- you guessed it- the Centifolia rose! Romantic and mysterious- it smells amazing.
–Santal 33 is another one of Le Labo’s iconic scents and a major customer favorite. It was no wonder that we all gravitated towards this one. With notes of cardamom, iris, ambrox, sandalwood, we definitely felt the “American west” vibes.
–Ylang 45 was a strong, darkly floral scent. We liked this one for its sharp, woodsy notes.
– Pin 12 is a sophisticated and subtle blend of pine and amber – a perfect unisex fragrance.
The verdict? We narrowed it down to the Santal 33 home candle and the Pin 12 fragrance. Being home decor obsessed, in the end, we found a way to get the best of both worlds- Pin 12 home scent– a light and woodsy breath of fresh air for any pillow or rug. We now keep it in the office and spray the sofa in our reading corner to refresh the air every time inspiration is getting stale and senses could use a re-boost!
Le Labo is the ultimate luxury, whether you’re treating your body or your home, it’s amazing how confident and sophisticated you’ll feel walking out of there with such a mature and luxurious scent on your skin. And if anyone ever tells you different, riddle them this: “Beware of those who have no weakness for women and perfumes.”
original photography for apartment 34 by Aubrie Pick