A couple of weeks ago I had the pleasure of having Daily Candy stop by for a fun photo shoot of the loft! I had such a great time with them and the photographer, Aubrie Pick, captured some amazing shots. The feature is over on Daily Candy now, but before you head over there, here’s a sneak peek of some of my favorite outtakes!


First stop: our bedroom! I’ve continued to edit it down, really working to keep clutter put away and surfaces clean. I love the zen, hotel like feel. And remember I promised to share how I’m making my bed these days? Here’s the big reveal! I start with a crisp white duvet with a classic gray border from Crane & Canopy. Beneath that I layer a textured cream blanket. Herringbone shams add one more layer and even more texture. It feels clean, crisp and modern and I love it. Apparently Chloe does too! One of the best things about Frenchies is their endless ability to crack you up!! I can never be in a bad mood when I come home to that crazy little dog.


Down in the office, my collection of Vogues continues to grow. I better watch out or it will someday block my office window entirely!


Nothing makes me smile more than a productive day at my desk. It really is my happy place.


You’ll also notice some updates in our living room. I followed Emily’s advice, trying to create a distinct living space using rugs. I tried the layered rugs trend and am loving the look of the jute under my smaller patterned rug. The larger footprint really grounds the room – and Bailey loves the added padding too!

I also lined the window seat with a bunch of super comfy and gorgeous custom pillows {also on the sofa!} from Rebecca Atwood. Classic Hans J. Wegner Wishbone Chairs create a sweet conversation spot by the fireplace that really opens up the room {West Elm has a great budget friendly version}.


I also love having pops of green dotted throughout the loft. I found the perfect Fiddle Leaf plant to accessorize our window seat and Natalie Bowen introduced to me the idea of fig branches, complete with bright green young figs, as a flower arrangement. I’m obsessed!


Chloe and Bailey were such cooperative little models for the day. I love that they are as happy in the Loft 2.0 as we are. Now the question is where do we go from here. I find creating a home to be a constantly evolving process. In my mind, there is no such thing as  done. I can’t wait to discover where the design journey takes us next!

I want to thank Daily Candy again for stopping by. I had such a ball! Be sure to check out the full loft tour and interview here!!

photography by aubrie pick // styling and art direction by erin hiemstra for apartment 34

What do you think?

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  1. Absolutely love the design of this loft! You have to love all of the natural light that comes in from the windows.

  2. I love how the shoot turned out! Your apartment is beautiful…and the pillows look fab on the couch!

  3. Fun photos!!! love the Fiddle Leaf plant… ((** I know you wanted one for a LONG time.. Wonderful! Plus Bailey and Chloe looks so happy…miss ya’ll…

  4. I love the photos of your loft – beautiful! I now have ‘couch envy’!

  5. your apartment is so beautiful! I love it all – especially your bedding + bedside lamp! I’ve been coveting that lamp for a long time now!

    1. We love our couch too Amanda – its the first thing we go when we moved to SF – it’s from Room and Board and has held up really well!

  6. i love the new place! and the picture of bailey under the coffee table is the best! my bailey likes to hangout under the table too!

  7. Looks great, Erin! Where is the black & brass bedside table lamp from? Thanks!

  8. The loft has such a beautiful light! it looks great! Love the colour on your bedroom wall!

  9. Loved seeing these behind the scene shots of your gorgeous place Erin… Just stumbled onto these in Pinterest and had to comment!
    Living in the Bay Area (in the midst of complete suburbia) I love and appreciate your city apartment…
    Your sweet pups are adorable and look ‘almost’ as mellow as my sweet cal. 😉
    Hugs and I’m so glad to have you represent our beautiful city so well.
    Go Giants and Go Niners! 🙂
    Hugs xoxo