Designer’s Take on House Plants: {Igor Josifovic}

When it comes to making a house a home, an often overlooked design secret is house plants! They truly do enliven a space, pun intended! And if there’s anyone who knows a thing or two about plants it’s Urban Jungle blogger extraordinaire, Igor of Happy Interior Blog. Igor has been a breath of fresh air from the moment he came on the design blogging scene. His casual European aesthetic is so inviting. I want to just move right into every space he showcases. Igor has also proven to be quite the savant when it comes to plants. I’ve somehow managed to keep two fiddle leaf figs and now a bevy of snake plants alive for over year, but when we move into the house I’m really going to have to step up my plant-life game. Thankfully Igor is willing to share some of his plant-whispering secrets with us today!

From Igor: Moving into a new place is exciting but it can be a tad scary too. It is like the beginning of an art piece where the artist finds himself in front of a gaping void. The empty canvas – as much as it offers a chance to create something unique and remarkable, it also carries the threat of failure and discontent. However, for us interior design loving peeps, this empty canvas is more of a chance than a threat, right? One easy way to bring life into a room and succeed for sure is by adding plants.


Plants have that unmistakable power to infuse life to any room. The dash of fresh green, the thriving power, the benefits for a healthy environment as well as their decorative abilities make them a popular choice for decorators and people who want to live healthy and stylish.


Choosing plants for a room can be challenging but it can be made much easier by simply considering a few points:

> Is your room well lit or rather shady? Choose your plants accordingly by picking either plants who love full sunlight or plants that thrive in shade or semi-shade like a rubber plant or a calathea.

> Is your room spacious or rather small? Choose either large statement plants or opt for small greens that you can group together. If your space is very limited think of a hanging plant instead.

> Are you easy going with plant care or does it scare you a bit? Here again, choose plants according to your preferences and lifestyle. Opt for low-maintenance plants like cacti, succulents or a philodendron if you do not want to turn into a plant mama. If you like to care for your plants and see them thrive happily ever after, go for any kind of plant that will make you happy.

Find the perfect plant friends for the new/old house is going to be quite fun. I see a ginormous fiddle leaf in my future, but who knows? Maybe I’ll throw a curve ball and do a banana leaf palm instead!

Curious how to care for your fiddle leaf fig tree? CLICK HERE! And the rest of our favorite plant tips are HERE and HERE.

Image 1 via Line Klein // 2 via Cotton and Flax // 3 via Lobster & Swan

Designer’s Take on our Living Room: {Jacquelyn Clark}

It may seem a little silly to talk about living room inspiration so soon after revealing my latest {and last!} loft makeover, but as soon as I finish one project I’m already off to the next – at least in my head! And the living room in our new/old house is probably one of the projects I’m most excited about. It will be the heart of the home. That’s why I was particularly tickled that Jacquelyn Clark of Lark & Linen fame agreed to throw in her two cents. I love everything about this girl’s style – she has impeccable taste after all!

For a little construction update, here’s what our living room currently looks like!

Yes, it’s certainly a hot mess at the moment, but once dry wall is finished, it’s painted and we put in the historically accurate fireplace, I cannot wait to start working on our final design scheme and floor plan. Connected to our kitchen, dining room and media room, this space will be the hub of the home – where we relax, where we hang out, where we entertain. It’s really where we’ll spend the majority of our time as a family, so the layout and final design choices will be key. I strongly suspect influence from Jacquelyn’s inspiration is going to show up in my final design!

As you may know, Miss Erin Hiemstra has gone and landed herself a gorgeous old Victorian home in the heart of San Francisco. While the exterior is picture perfect in every sense of the word, the interior is in need of a little TLC. And while Erin and her husband are busy tackling this massive project in real life, I’m going to be over here pretending this beauty is mine! My focus: that living room!

Since launching my own interior design business in October, I’ve been lucky enough to land quite a few pretty amazing projects. But in truth: this home right here is the one my designer dreams are made of. So when Erin and her team asked me to take part in this guest series, showcasing how I’d design one room if given the opportunity, my head began swimming with ideas. 

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When it came down to it, there were two things I knew for certain: this living room was begging for the slightest hint of glamor, and those Victorian bones needed to take centre stage. So with that in mind, I’m channeling my inner Catherine Giudici and calling this round-up “grown sexy.” It’s understated and elegant, all while remaining functional. The best part: the clean lines and modern elements add interest and contrast, which really allows those Victorian mouldings to shine.


  1. Sofa
  2. Chandelier 
  3. > Wall Art
  4. Accent Chair
  5. Coffee Table
  6. > Gold Mirror
  7. Rug
  8. Walnut Buffet

Grown sexy? Jacquelyn, you had me at hello! I’m all about striking that balance between warm and elegant, sophisticated and livable. It is all about creating the perfect mix of statement making pieces and the work horses of your room. I particularly love Jacquelyn’s white linen sofa selection {yes, I would scotch guard the hell out of it!} and that geometric coffee table. Now that is a show stopper! So many ideas are dancing around in my head right now…I’m curious – if you had this living room, what would you do?!

For the rest of our Designers’ Takes on our 140 year old Victorian CLICK HERE

Image 1 vai Lark & Linen // 2 via Studio Karin // 3 via Dust Jacket Attic 

Final Loft Reveal: {My New Office!}

In rearranging our loft to make way for little Carter, I may have given up the Apartment 34 Studio space, but I definitely still needed somewhere to work! We also still needed a spot for guests to stay. And I dreamt about how nice it would be to have a little quiet retreat to escape to…So to the upstairs I went. What was once our bedroom has now been transformed from this….

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The first thing I did after our bed headed downstairs was paint the walls white! The lofted room only has 7ft ceilings so I needed to do something to make the space feel as expansive as possible. I’ve been a sucker for Benjamin Moore White 01 paint for quite some time. It’s the perfect soft white. It’s amazing what a fresh coat of paint can do for you!

While the upstairs feels much bigger now, actual square footage is still very limited so I had to hunt out as many space-saving solutions as I could. The first score was my adorable mid-century inspired desk. It’s just big enough to hold my computer and that’s all I really need. Sure, I loved all my gorgeous office accessories, but really, when is the last time you used a stapler – even if it is an acrylic one?!


I also wanted to create a little reading nook for the few spare minutes of relaxation I can grab between naps, so a set of picture rail shelves now serve as my magazine rack + place to display personal photos. I love how I can swap out titles to completely change the look. Two black and white botanic art prints from Buddy Editions, framed beautifully by Simply Framed add a nice contrast to the neutral color palette. They really ground the space. Carter also likes to come up and hang out with mama while she may or may not be catching up on email!

All in all, I’m really pleased with how this room turned out. It’s mult-functional, it maximizes every available square inch and just feels inviting. Now the husband often has to go looking for me because I’m tucked away up here!

If you missed the rest of the loft makeover, check it out right HERE.


home office resources: west elm floor lamp // west elm mid-century mini desk // gold speckled cowhide rug // american leather sleeper sofa // jessie balck throw pillows // simply framed custom frames // buddy edition art prints // gap bag as basket // pottery barn kids activity gym // heath ceramics bud vase // diptyque candle



original photography for apartment 34 by aubrie pick